Anura for Lead Generation

Guard yourself against lead generation fraud to increase TCPA compliance, improve ROI, reduce wasted resources, and protect your brand reputation.

Why Anura
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Reduce TCPA Violations 

When you call people who never filled out your lead generation form, you risk violating the Telephone Consumer Protection Act (TCPA)—and being fined up to $1,500 per incident. By determining in real-time whether visitors are real or not, Anura helps you avoid penalties and cultivate higher-quality leads.

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Improve ROI 

According to Anura research, 25 percent of all web traffic is fraudulent. In other words, for every 100 leads that you generate, chances are only 75 will be real. These fraudulent leads water down your investments. With Anura, you can make sure only legitimate visitors fill out your forms. 

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Extend Marketing Dollars

Anura helps you extend your marketing budget by ensuring your efforts aren’t wasted on bots, malware, and human fraud farms. As a result, you’ll have more resources to get better results. 

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Protect Brand Reputation

If you call a lot of people who never gave you their information, your brand can develop a bad reputation—and quickly. On top of that, you can expect call center volumes to increase as it's harder to reach people who are not expecting your call. By blocking bogus form fills from the start, Anura helps you avoid these issues altogether and protect your brand reputation. 

Learn more about Anura’s solutions

Find out which method best fits your needs

Anura Script
Anura Direct
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Need help? Check out our Resources 

Our resources section includes blogs, case studies, documentation, and more —all designed to help you succeed.

In the fight against digital advertising fraud, companies have adopted a variety of strategies to minimize the risks and impacts...
Affiliate marketing has become a key lead generation strategy for many companies. According to data from Statista, affiliate...
Ad fraud can be an enormous problem for your online marketing campaigns. One of the best ways to fight fraud is to use an ad...
See all Blogs
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