eCommerce Protect against eCommerce fraud.
Anura stops bots, account takeovers, and invalid traffic in real time — reducing chargebacks, protecting your merchant account, and preventing product or service loss.
Account Takeover
Fraudsters use stolen credentials to access real customer accounts—redeeming rewards, stealing data, or making unauthorized purchases.
Chargebacks
Fraud leads to disputes from real cardholders and costly chargebacks for merchants. Blocking invalid traffic stops them before they start.
Fake Account Creation
Fraudsters create fake accounts, exploit promotions, post fake reviews, and commit other fraud that skews metrics and puts your brand at risk.
Merchant Account Risk
Too many chargebacks or fraudulent transactions can label your business high-risk, leading to higher fees, frozen funds, or even account loss.
Product Shrink & Lost Inventory
Fraudsters ship to hard-to-track addresses or steal delivered packages, leading to costly shrink. Stopping them before they click “buy” helps prevent product loss.
Abandoned Carts
Fake shoppers fill carts without buying, inflating abandonment rates, distorting campaign metrics, and making it harder to understand real customer behavior.
Watch for common signs of eCommerce fraud.
Fraudulent orders often start small—but can lead to expensive chargebacks and losses. Keep an eye out for patterns like:
Unusual spikes in small orders
A sudden surge of low-value purchases can signal testing or bot activity.
Odd purchase behavior
Items bought out of season or small add-ons without larger items may indicate suspicious intent.
Foreign IP traffic
If your store serves mainly domestic customers, unexpected orders from overseas can be a red flag.
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Mismatched order details
Conflicting billing, shipping, or card information often suggests fraudulent use.
Monitor Every Visitor
Anura reviews hundreds of data points on each site visitor to confirm they’re real visitors—not bots or click farms.
Stop Fraud Before It Starts
Block bad actors before they purchase, trigger chargebacks, or abandon carts filled with items they never intended to buy.
Cut Fraud Off at the Source
Anura pinpoints where fraudulent traffic originates, giving you visibility and control to shut it down at scale.
Case Study
Proven Impact: Email Agency’s Fraud Prevention Success
Invalid Traffic Stopped in Real Time
Anura identified and blocked fraudulent traffic sources that prevented $143,000 in fake traffic liability in just one month.
Freedom to Scale Safely
With fraud eliminated and client trust protected, the agency was able to expand confidently into new verticals knowing their results and brand reputation would not be compromised.
