Our Blogs

    How Bad Bots Hurt Your Online Marketing (+ How to Stop Them)
    May 25, 2022
    By Richard Kahn
    Bots, programs that are used to automate common tasks for human users, have been around almost as long as computers themselves. Good bots have all kinds of uses. For example, Google uses bots to crawl the web and index web pages so their users can find them easily through Google searches. Adblocking bots help keep website visitors from being..
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    What Is IP Masking and What Does It Mean for Ad Fraud?
    May 18, 2022
    By Richard Kahn
    In the classic bank robbery scenario, the criminals robbing the bank typically all wore masks. Why? To hide their identities..
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    Ad Fraud and VPNs: What You Should Know
    May 11, 2022
    By Richard Kahn
    There are many tools that fraudsters use in their schemes to take money from your company’s online advertising campaigns...
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    What Are Residential Proxies?
    May 4, 2022
    By Richard Kahn
    When you’re busy trying to make your online marketing campaigns a success, having to fight fraudsters is a major hassle. The..
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    How to Fight Cookie Stuffing Within Affiliate Fraud
    April 27, 2022
    By Richard Kahn
    While affiliate marketing can be a powerful tool for driving traffic and leads to your company’s website, it can also be..
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    How Does Programmatic Ad Fraud Work?
    April 20, 2022
    By Richard Kahn
    Online advertising has enormous potential to help businesses win new customers. With over 4.6 billion people actively using..
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    How Social Bots Can Hurt Your Company
    April 13, 2022
    By Richard Kahn
    Social media has become an incredible tool for sharing information. Social platforms like Twitter, Facebook, Instagram, and..
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    What’s the Best Way to Stop Programmatic Ad Fraud?
    April 6, 2022
    By Richard Kahn
    Advertising is a crucial activity for any business. Being able to attract new customers, entice existing customers into..
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    How Much Click Fraud Is Acceptable in Your Ad Campaigns?
    March 30, 2022
    By Richard Kahn
    Risk management is an important part of any business operation—especially since no business workflow is absolutely..
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    How Easily Can a Form Bot Beat Basic Bot Filters?
    March 23, 2022
    By Richard Kahn
    Bot-based fraud is a constant risk for anyone running an online ad campaign. Form bots are an especially dangerous..
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