What is the cost of ad fraud?
And how does it impact your business?
Whether you’re an advertiser or publisher—whether you realize it or not—ad fraud is deeply embedded into your day-to-day business and your bottom line.
What's in the Cost of Ad Fraud eBook
- The impact of ad fraud
- Why ad fraud is growing
- Who are the fraudsters and how do they make money
- How do fraudsters get away with it
- How fraudsters stay ahead of technology
- Underestimated costs of ad fraud: lawsuits
- Benefits of an ad fraud solution