Anura is an ad fraud solution that monitors traffic and identifies whether a visitor is real or the result of bots, malware, or human fraud. Built and optimized on customer conversion data for the past two decades, Anura excels in conversion-based campaigns, finding more fraud with greater accuracy than anything else on the market.
When someone or something lands on your web asset, Anura collects hundreds of data points about that visitor.
Through a combination of machine learning and experienced engineers, we analyze the resulting data, looking for a digital footprint of fraudulent activity.
We then deliver a real-time result that indicates whether the visitor is real or fake.
Armed with that information, you can quickly decide what to do with the visitor.
We only classify visitors as fraudulent when we are 100% confident they are not real, thereby eliminating false positives.
Anura’s extensive dashboard allows you to customize reporting with the ability to drill down multiple levels, highlighting areas of concern. The dashboard allows you to pinpoint exactly where the fraud is coming from in order to defend against it in real-time.
Integrating Anura into your web assets is simple, flexible, and gives you the ability to get responses immediately.
No matter how visitors interact with your web assets, Anura integrates into your platform seamlessly to deliver definitive analysis that enables you to maximize your campaign’s performance.
By following our integration guide, install Anura effortlessly within a few minutes.
See results immediately after integration in real-time.
Anura is pre-installed in many industry-leading platforms, including Google Tag Manager and WordPress, which makes using our solution as simple as flipping a switch.
See how Anura can unlock the full power of your ad campaigns with an in-depth trial.
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