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Fraud Tidbits

Quick reads on ad fraud.

Programmatic Buying

2 min read

Programmatic Advertising Examples and Ad Fraud

Digital marketing has come a long way since the dawn of the internet. Today, one of the significant leaps in online advertising is programmatic advertising. For those new to the term, programmatic advertising uses algorithms to automate the purchase...

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1 min read

The Cost and Effects of Fraud to Advertise on Programmatic

The cost to advertise programmatically can vary widely depending on factors such as the type of ad, the target audience, the ad platform being used, and the bidding strategy employed.

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