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COVID-19 lead to more reliance on the Internet. This increase created greater opportunities for individuals to be victimized on ad fraud.
Lead generation fraud can drive up the cost of leads and cause numerous other problems for your business.
Affiliate marketing programs can be an invaluable tool for driving new business. However, with as much money as affiliate programs generate, they have become a target for fraudsters.
$3 Billion Threat: Live Fraud paper found in Google's Play store.
An in-depth look at where ad fraud is coming from geographically.
Why traffic scoring accuracy is the most important thing.
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