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Healthcare Protect patient data.
Prevent account takeover.
Stay compliant.

Anura stops account takeovers and fake lead submissions, protecting personal health information (PHI) and helping you stay compliant with HIPAA and TCPA.

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Industry Challenges

You have fraud. Don't let it threaten your patients.

Healthcare and health insurance platforms are under attack. Bots and fake users target lead forms and login pages to submit false information, steal data, or trigger outbound calls, opening the door to HIPAA violations, TCPA lawsuits, and reputational damage.

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Patient Portal Attacks

Bots target patient portals and provider logins, looking to access insurance data, prescriptions, and PHI.

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HIPAA and TCPA Compliance Risks

Invalid traffic (IVT) leads to data breaches, violations of HIPAA and TCPA, and potential lawsuits.

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Poor User Experience

Security roadblocks can frustrate legitimate users if not implemented carefully.

Invalid traffic threatens patient data, provider systems, and your platform’s integrity. Bots and fraudulent submissions can expose PHI, trigger HIPAA and TCPA violations, and disrupt legitimate patient interactions—putting your organization at serious legal, financial, and operational risk.

Benefits of Anura

Anura stops the threats before they become breaches.

Anura protects healthcare platforms from bots, scripts, and human fraud—without disrupting patient care or adding friction.

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Protect PHI

Stop bots from hijacking patient and provider logins before PHI is exposed.

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Stop Fake Submissions

Detect and block bots and human fraud farms from submitting forms without real user intent or consent.

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Stay HIPAA & TCPA Compliant

Block fraud in real-time before it results in privacy violations or lawsuits.

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Invisible to Real Users

No CAPTCHAs. No delays. Anura works silently in the background to protect real patients and policyholders.

Protect your healthcare platform

Case Study

Proven Impact:
VPP Technologies’ Campaign Integrity

Clearer, Fraud-Free Traffic

By implementing Anura, VPP Technologies gained better visibility into their traffic, identifying invalid impressions and clicks before they impacted campaigns.

Real-Time Detection & Responsive Support

VPP chose Anura for its ability to detect both GIVT and SIVT in real time, giving their team actionable insights and fast support for evolving fraud threats.

Trust & Transparency with Partners

With fraudulent traffic blocked before it reached campaigns, VPP was able to share accurate performance data with partners and confidently optimize their ad spend.

“They are so responsive and they work really close to you, it’s like having a boutique service… that’s what transforms Anura from being a third party vendor to being a partner or even a member of the team!” – Nick Szabo, VPP

Read the full case study

Resources

Learn about digital marketing fraud in healthcare.

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Lead Generation 101

This is a beginner's guide providing marketers insights into common lead generation fraud ...

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The Ultimate Guide to Ad Fraud: A Complete Guide

This guide is for both seasoned marketers and new advertisers. Ad fraud may seem simple but is ...

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What Lead Generation Fraud Costs You

This white paper explores the financial, reputational, and operational impacts of lead ...

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The Rise of Affiliate Marketing Fraud

This white paper dissects the increasing prevalence and implications of fraud within the ...

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FAQs

What is healthcare account takeover?

Healthcare Account Takeover (ATO) is when a bad actor gains unauthorized access to a patient or provider account—often using stolen credentials or bots. Once inside, attackers can steal sensitive personal health information (PHI), commit insurance fraud, or manipulate records. These breaches can lead to HIPAA violations, legal exposure, and loss of patient trust.

What is healthcare account takeover protection?

Healthcare Account Takeover Protection prevents unauthorized access to patient or provider accounts by blocking bots, credential stuffing, and other automated threats. Anura delivers this protection in real time—detecting and stopping suspicious activity before attackers can log in. By keeping bad actors out, Anura helps healthcare platforms safeguard PHI, maintain HIPAA compliance, and deliver a seamless, secure experience for real users.

How do I protect patient portal accounts in my platform?

Implement real-time fraud detection to block bots, credential stuffing, and other malicious traffic before it reaches patient portals. This ensures only legitimate users can access accounts, reducing the risk of unauthorized access.

How do I reduce the risk of my patients PHI getting stolen?

Filtering out fake users helps prevent PHI exposure and theft.

How do I prevent HIPPA violations?

Prevent invalid traffic from interacting with your systems to reduce PHI exposure. Real-time fraud protection stops bots and fake users from submitting forms or accessing accounts, helping you stay compliant with HIPAA and avoid potential fines or lawsuits.

If you didn’t find the answer you need, click here to reach out to one of our ad fraud experts
TALK TO AN EXPERT

Protect your patients and your platform.

Want to learn more? We’re here to help.

Contact us for a 15 day free trial to:

  • See how much invalid traffic is hitting your forms and portals

  • Identify the sources of fake sign-ups and malicious activity

  • Prevent account takeovers and protect sensitive patient data