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Uncovering the Rise of Affiliate Marketing Fraud: What You Need to Know
Affiliate marketing has become a cornerstone of digital growth strategies, but with its growth comes risk. One of the most pressing threats today is affiliate fraud.
Before you launch or expand your affiliate marketing efforts, it’s critical to understand what affiliate fraud is, how it happens, and how to protect your marketing investments effectively.
Learn more by filling out the form on this page to download The Rise of Affiliate Marketing Fraud.
The Growing Risk of Affiliate Marketing Fraud
What is affiliate fraud? Simply put, it’s any deceptive practice designed to exploit your affiliate marketing program for illegitimate gain. This could involve fake leads, stolen traffic, cookie stuffing, or unethical incentive programs.
The true cost of affiliate marketing fraud depends on the size of your affiliate network program, the specific affiliate revenue model you use, and how quickly you identify fraud. In many organizations, affiliate fraud can account for roughly 40% of all affiliate marketing spend.
Download the Affiliate Marketing Fraud Whitepaper
To help businesses navigate this threat, we’ve compiled a comprehensive resource: The Rise of Affiliate Marketing Fraud. This exclusive affiliate marketing whitepaper offers critical insights, practical tips, and data-backed strategies to help you identify, manage, and prevent affiliate fraud in your organization.
Inside this whitepaper, you'll discover:
- Eye-opening statistics about the affiliate marketing industry
- An overview of the growing trend of affiliate marketing fraud
- A breakdown of the cost of affiliate marketing fraud to businesses
- Explanations of various affiliate revenue models and how fraud affects them
- Step-by-step guidance on how to detect and respond to suspicious affiliate behavior
- Proven strategies to prevent affiliate fraud before it impacts your bottom line