Travel & Hospitality Real bookings.
Real guests.
No invalid traffic.

Invalid traffic from bots to fraudsters creates fake bookings and fraudulent transactions that mimic legitimate customer activity but cannot be fulfilled. When these fake reservations or charges fail verification, payment processors or booking platforms issue chargebacks and dispute the transactions. This not only wastes marketing spend but also increases operational costs and damages key performance metrics across hotels, flights, and travel promotions.

Yes, chargebacks absolutely can put a company at risk.
A sudden surge in chargebacks can create serious financial strain, especially if the business isn’t expecting them. Large, unexpected chargeback losses can disrupt cash flow, strain operating budgets, trigger payment processor penalties, and in severe cases, threaten the stability of the business. For smaller hotels, travel agencies, or tour operators, a major chargeback event can be difficult and sometimes impossible to recover from.

Click fraud wastes your budget by generating fake clicks that will never convert. When bots or fraudsters interact with your ads, they inflate engagement metrics, drain spend, and distort performance data. This makes it harder to optimize campaigns, leading to higher acquisition costs and lower ROI for travel packages, hotel rooms, flights, excursions, or restaurant promotions for example. Instead of reaching real travelers, your budget is lost on invalid traffic that delivers no revenue.

Fraudsters hijack accounts to redeem points, exploit discounts, or access exclusive offers which hurts loyalty program integrity and erodes trust with real guests.

Bots can flood reservation systems and online order forms with fake bookings, cart loads, or placeholder holds that were never meant to convert. This inflates your metrics, disrupts availability, and creates a false sense of demand. These fake actions also consume staff time, strain inventory and scheduling systems, and block real customers from completing legitimate reservations across hotels, restaurants, and travel platforms.

Anura detects and blocks invalid traffic in real time, stopping bots, fraudulent leads, and account abuse before they hit your systems. This protects ad spend, prevents fake bookings, secures loyalty programs, and ensures only real guests interact with your services.