Our Blogs

    How Does Programmatic Ad Fraud Work?
    April 20, 2022
    By Richard Kahn
    Online advertising has enormous potential to help businesses win new customers. With over 4.6 billion people actively using the internet in some way or form, it’s easy to see why online advertising would be an attractive option.
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    What’s the Best Way to Stop Programmatic Ad Fraud?
    April 6, 2022
    By Richard Kahn
    Advertising is a crucial activity for any business. Being able to attract new customers, entice existing customers into..
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    How to Stop Programmatic Ad Fraud to Protect Your Ad Budget
    December 15, 2021
    By Richard Kahn
    Buying programmatic ads can be an excellent way to quickly grow your company’s list of contacts and create new sales..
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    Domain Spoofing Detection Tips to Protect Your Ad Campaigns
    December 1, 2021
    By Richard Kahn
    Fraudsters use all kinds of schemes to try to take more money from marketers and merchants. Over time, they have refined..
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    The Dirty Secret about Programmatic Ads Your DSP Wants to Hide
    October 27, 2021
    By Richard Kahn
    Online advertising has become the gold standard for companies around the world — sometimes replacing the traditional TV,..
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    What Is IVT? (+ How to Protect Your Ad Spend from It)
    July 14, 2021
    By Richard Kahn
    Fraud comes in many forms. Every day, criminals strive to find new ways to defraud companies of their money—including their..
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    What You Need to Know About ads.txt
    April 25, 2019
    By Anura PR Team
    It’s no secret that programmatic advertising has its fair share of fraud. Lurking in the supply chain, fraudsters carry out..
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    4 Programmatic Marketing Platforms to Calm Brand Safety Concerns
    September 4, 2018
    By Richard Kahn
    Programmatic ad fraud is a serious issue that concerns publishers, particularly since more than 70%¹ of publishers use..
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