Our Blogs

June 22, 2022
When it comes to ad fraud detection, accuracy is critical. Not only do you need to identify as much fraud as possible to avoid handing your company’s hard-earned money to fraudsters, but you need to verify that any activity flagged as fraud actually is fraudulent.
May 18, 2022
In the classic bank robbery scenario, the criminals robbing the bank typically all wore masks. Why? To hide their identities..
May 11, 2022
There are many tools that fraudsters use in their schemes to take money from your company’s online advertising campaigns...
May 4, 2022
When you’re busy trying to make your online marketing campaigns a success, having to fight fraudsters is a major hassle. The..
April 20, 2022
Online advertising has enormous potential to help businesses win new customers. With over 4.6 billion people actively using..
April 6, 2022
Advertising is a crucial activity for any business. Being able to attract new customers, entice existing customers into..
March 30, 2022
Risk management is an important part of any business operation—especially since no business workflow is absolutely..
December 30, 2021
Have you heard of Aleksandr Zhukov, the self-proclaimed Russian King of Fraud? Unless you’ve been closely following ad fraud..
December 23, 2021
2021 was a busy year for ad fraud—and there’s every indication that 2022 will be just as busy (if not more so)! Every day,..
December 8, 2021
Click farms are one of the many scourges of modern advertising. Every day, companies contend with the threat of fraudsters..