Our Blogs

    Who Was the King of Ad Fraud and How Did He Get Caught?
    December 30, 2021
    By Richard Kahn
    Have you heard of Aleksandr Zhukov, the self-proclaimed Russian King of Fraud? Unless you’ve been closely following ad fraud news, you may not know who the creator of the methbot ad fraud scheme is or why he’s noteworthy.
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    Are You Ready to Stop Ad Fraud in 2022?
    December 23, 2021
    By Richard Kahn
    2021 was a busy year for ad fraud—and there’s every indication that 2022 will be just as busy (if not more so)! Every day,..
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    Why You Need the Right Ad Fraud Solution to Stop Click Farms
    December 8, 2021
    By Richard Kahn
    Click farms are one of the many scourges of modern advertising. Every day, companies contend with the threat of fraudsters..
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    Why Ad Fraud Is Never Going Away (+ Tips to Fight It)
    November 24, 2021
    By Richard Kahn
    What is digital ad fraud? Digital ad fraud, or the practice of viewing, clicking, converting, or generating false..
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    How Fraudsters Test Credit Card Numbers (+ Fraud Prevention Tips)
    November 17, 2021
    By Richard Kahn
    E-commerce fraud is quite common. According to credit card processor Shift Processing, credit card fraud was up 18.4 percent..
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    What Is a Vanity Metric in Marketing & Ad Fraud? (+ Why to Avoid Them)
    November 10, 2021
    By Richard Kahn
    In the online advertising industry, it’s crucial to have hard data that supports claims, goals, and conclusions. However,..
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    Are Ad Fraud Solutions Worth the Cost?
    October 20, 2021
    By Richard Kahn
    A lot of people question the value of using an ad fraud solution. There are many arguments against spending money on a fraud..
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    What Is Device Spoofing? How Is It Different from Domain Spoofing?
    October 13, 2021
    By Richard Kahn
    There are many techniques that fraudsters will employ to aid in their ad fraud schemes. When fraudsters want to try to hide..
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    Is IP Blocking Effective? Why You Shouldn’t Rely On It!
    October 6, 2021
    By Richard Kahn
    There are many tools and techniques that a business can use to combat the threat of ad fraud. However, not all of these..
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    Why Do You Need an Ad Fraud Solution to Fight Botnets?
    September 29, 2021
    By Richard Kahn
    Botnets have long been a problem for companies of all sizes to deal with—and for a variety of reasons. Odds are you’ve read..
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