Anura PR Team
TL;DR
- Bot detection software should deliver precision, not just promises.
- Anura analyzes every data point from every visitor to deliver decisions, not guesses.
- We’ve spent nearly two decades perfecting our technology—and it shows.
- Our 99.999% Accuracy Guarantee is an industry first, backed by real performance and real money.
Why Does Most Bot Detection Software Fall Short?
Because most platforms aren’t built to solve the full problem. They’re built to look good on paper. Legacy tools depend on static blacklists, basic IP scoring, or flawed probabilistic models. Others use CAPTCHAs or challenge-response systems that frustrate real visitors and still miss sophisticated threats. Worse, many simply flag traffic as “suspicious” without providing actual evidence…leaving you guessing.
Anura does the opposite. We’re engineered for clarity, certainty, and real-world results.
With nearly 20 years of experience in ad fraud prevention, we’ve built the most accurate detection engine in the market. Every visitor is scrutinized across hundreds of behavioral, technical, and network-based signals. It’s not just plain data; it’s actionable intelligence.
How Does Anura Outperform Other Bot Detection Software?
Let’s start with what matters most: Anura guarantees 99.999% accuracy when identifying visitors as bad using our script. That’s not a marketing claim: it’s a promise backed by our Accuracy Guarantee, an industry first that no other vendor matches. We put our money where our mouth is. No false positives. No guessing games. Just verified results, in real time.
While others rely on:
- outdated IP blacklists
- self-scored risk ratings
- or CAPTCHAs that kill conversion
Anura delivers:
- Real-time visitor analysis: No latency, no lag. We detect bots the instant they hit your site.
- Machine learning tuned with years of real data: We’re not training on random samples; we’re training on billions of data points collected across every major vertical.
- Zero guesswork: Every decision is backed by hard evidence, which you can see in your dashboard.
- Source-level transparency: We don’t just flag fraud; we show you where it came from, how it behaves, and how to stop it.
That’s why Anura is TAG Certified Against Fraud, trusted by industry leaders, and backed by 5-star reviews—none of which were bought or incentivized.
What Happens When You Rely on Guesswork?
False positives kill performance. Period. You lose legitimate visitors, tank your conversion rate, and optimize campaigns based on faulty assumptions. You pause high-performing traffic sources because your bot filter said they were "maybe risky." And worst of all? You lose trust in your data.
With Anura, every legitimate visitor is protected, and every fraudster is exposed. That’s not a balance; it’s a breakthrough. It means better optimization, better decisions, and better ROI.
What’s Under the Hood?
- Behavioral fingerprinting: Mouse movements, scroll depth, interaction timing, and engagement patterns
- Technical fingerprinting: OS, browser integrity, JavaScript stack, header validation, cookie behavior
- Network verification: IP consistency, ASN validation, proxy detection, geo routing
- Session mapping: Cross-page behavior, flow logic, session depth, abandonment tracking
Most companies scrape the surface. We analyze everything. And we do it without disrupting a single legitimate visitor.
Want Real Protection? You Need Real Data.
The problem with most fraud solutions is that they stop at suspicion. Anura doesn’t. We show you exactly what’s fake, how it was built, and what to do next. No fuzziness. No alert fatigue. Just a full picture—delivered in plain English on your dashboard.
See for yourself: anura.io/ad-fraud-detection
