Our Blogs

October 15, 2020
I often still get questions like, "What is ad fraud? Why does it matter?" Ad fraud is a complex system of attacks designed to siphon money from your marketing campaigns. It can take many forms, impact nearly any marketing channel and pop up (and sometimes disappear) at any moment. If you're advertising online, you're being impacted by ad fraud...
August 20, 2020
In 2019, advertisers lost a whopping $42 billion to ad fraud, and the problem is only getting worse. According to Juniper..
August 13, 2020
Ad fraud is a major problem for advertisers across all industries, and according to Juniper Research, it’s a problem that’s..
October 9, 2018
Thanks to influencer fraud, brands could be wasting up to $500 million dollars per year on fraudulent influencers.¹ As..
September 13, 2018
Influencer fraud is a growing problem for a market that’s worth $1 billion. Years ago, influencers had to grow organically,..
November 15, 2017
It’s 4:15 p.m. and you’re hitting the proverbial wall. You take a break and start scrolling through your Instagram feed. You..