7 min read
Device Spoofing vs. Domain Spoofing: What's the Difference?
TL;DR:Fraudsters use spoofing tactics to drain ad budgets by impersonating users or domains. This blog explains the...
The approach of the white paper was to examine extensive data collected by Anura detailing traffic to their clients’ global web assets during the months leading up to the invasion and the days immediately following the conflict. The research uncovered a counterintuitive phenomenon of reduced fraudulent activity in the days following the invasion. The paper examines the possible explanations for the decline by analyzing the exchange between the global online advertising industry and the political and economic instability of Ukraine and surrounding areas.
Nov 19, 2025
TL;DR:Fraudsters use spoofing tactics to drain ad budgets by impersonating users or domains. This blog explains the...
Nov 14, 2025
TL;DR: Engagement is crucial for performance marketers, but Instagram bots inflate metrics, waste ad spend, and damage...
Nov 12, 2025
TL;DR:Mobile ad fraud is costing businesses billions—especially in in-app environments. Fraudsters use hidden ads,...
Nov 5, 2025
TL;DR: Strong ad copy requires more than catchy CTAs. True optimization balances user intent, psychology, platform...
Nov 4, 2025
TL;DR:CAPTCHA and reCAPTCHA are bypassed by sophisticated bots and fraudsters, affecting user experience and...
Nov 4, 2025
TL;DR:Understanding and Combating Bot Farms.
