1 min read
Programmatic ad fraud is a widespread problem in the advertising industry, and it's not going away anytime soon. Unfortunately, humans are the ones perpetrating most of the fraud.One of the most significant contributors to programmatic ad fraud is...
Read More2 min read
As more businesses turn to affiliate marketing to expand their reach and increase revenue, the risk of falling victim to affiliate fraud becomes increasingly prevalent. Affiliate fraud is the act of deceiving advertisers or merchants by generating...
2 min read
As the digital advertising industry grows, so does the problem of ad fraud. Ad fraud is a form of digital fraud that occurs when someone deliberately clicks or views ads to generate fake traffic and increase revenue. Ad fraud can cost advertisers...
2 min read
Bot traffic can be a major problem for website owners, especially those who rely on accurate analytics and advertising revenue. This is why it's important to learn how to filter bot traffic and protect your website from fraudulent activity. In this...
2 min read
As the digital landscape continues to evolve and expand, the threat of bot attacks is becoming increasingly prevalent. In fact, studies have shown that over 60% of web traffic is generated by bots, and a significant portion of that traffic is...
2 min read
Bots are automated software programs that can simulate human behavior online. They have a number of uses, from helping to automate mundane tasks to malicious activities like spamming and click fraud. In today's digital age, bots are an increasingly...
2 min read
The cost to advertise on social media can vary widely depending on several factors, including the platform, the target audience, the ad format, and the bidding strategy used. In general, social...
1 min read
The cost to advertise with pay-per-click (PPC) can vary widely depending on several factors, including the industry, the competition for the keywords being targeted, the geographic location, and the...
1 min read
The cost to generate a lead can vary widely depending on the industry, the marketing channel used, the target audience, and the quality of the lead. Some marketing channels, such as pay-per-click (PPC)...
1 min read
The cost to advertise programmatically can vary widely depending on factors such as the type of ad, the target audience, the ad platform being used, and the bidding strategy employed.
