Our Blogs

    How Easily Can a Form Bot Beat Basic Bot Filters?
    March 23, 2022
    By Richard Kahn
    Bot-based fraud is a constant risk for anyone running an online ad campaign. Form bots are an especially dangerous threat—one that can quickly drain your marketing budget and leave you with no results for all the money you’ve spent.
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    How Many Fake Leads Come from Form Bot Fraud?
    March 9, 2022
    By Richard Kahn
    Many marketers, whether they’re working as part of an advertising department within a single business or a third-party ad..
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    Why Bot Detection Is Critical for Protecting Online Ad Revenue
    February 23, 2022
    By Richard Kahn
    Ad fraud is a major concern for any company engaging in online marketing. Every day, fraudsters target online marketing..
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    The Terrifying Tale of a TCPA Compliance Lawsuit
    February 17, 2022
    By Richard Kahn
    Are you worried about the possibility of facing a TCPA compliance lawsuit—a class action suit where hundreds or even..
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    How Lead Generation Fraud Affects Brands and Consumers
    January 27, 2022
    By Richard Kahn
    If you’re working in the digital marketing space or hired someone else to help with your marketing, you probably use some..
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    What to Do About Bad Leads in Your Online Ad Campaigns
    January 6, 2022
    By Richard Kahn
    Online ad campaigns are a great (and cost-effective) way to generate leads and build your business. However, there are..
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    Who Was the King of Ad Fraud and How Did He Get Caught?
    December 30, 2021
    By Richard Kahn
    Have you heard of Aleksandr Zhukov, the self-proclaimed Russian King of Fraud? Unless you’ve been closely following ad fraud..
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    Beware of Form Bots (+ Top Tips for Bot Detection)
    July 21, 2021
    By Richard Kahn
    To sustain consistent growth, businesses need to gain leads and add new customers. Affiliate marketing campaigns draw on..
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    Are You Paying for Fake Leads? Stop Lead Gen Fraud Now!
    June 30, 2021
    By Richard Kahn
    For any business, generating new leads is almost always a major concern. To help achieve lead generation goals, many..
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    How to Ensure Your Lead Generation from Affiliates Is Real
    June 2, 2021
    By Richard Kahn
    Affiliate marketing has become a key lead generation strategy for many companies. According to data from Statista, affiliate..
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