2 min read
Anura PR Team: January 26, 2024
In the world of digital marketing, understanding the impact of regulatory bodies, like the Federal Communications Commission (FCC), on lead generation is crucial for success. The FCC plays a significant role in shaping the landscape of digital...
2 min read
Anura PR Team: January 8, 2024
Navigating the lead generation industry amidst stricter FCC regulations requires a strategic approach that prioritizes compliance, transparency, and ethical practices. Surviving and thriving in this tightened regulatory environment involves several...
2 min read
Anura PR Team: January 4, 2024
The FCC's updates regarding lead generation and consumer consent also touch on a crucial issue in digital marketing: ad fraud. Ad fraud, particularly in the context of lead generation, raises significant concerns as it often involves generating...
3 min read
Anura PR Team: January 2, 2024
In the context of lead generation and the Telephone Consumer Protection Act (TCPA), "consent" refers to the permission given by a consumer for a company to contact them, typically through phone calls, or text messages. The TCPA is a U.S. federal law...
2 min read
Anura PR Team: August 25, 2023
In digital marketing, one silent, invisible enemy is causing widespread destruction - ad fraud. This unseen threat, often underestimated, is jeopardizing marketers' ROI,...