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    Digital Advertising & Marketing

    4 min read

    What Is Cost Per Impression & How Is It Calculated?

    Picture of Anura PR Team Anura PR Team: October 31, 2025

    Digital Advertising & Marketing
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    5 min read

    Building a Winning Black Friday Marketing Strategy

    Picture of Anura PR Team Anura PR Team: October 22, 2025

    Digital Advertising & Marketing
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    3 min read

    What is a Good ROAS for Digital Ad Campaigns?

    Picture of Richard Kahn Richard Kahn: September 10, 2025

    Digital Advertising & Marketing
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    3 min read

    7 Essentials for Every Paid Media Strategy

    Picture of Richard Kahn Richard Kahn: September 3, 2025

    Digital Advertising & Marketing
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    3 min read

    Reach vs Impressions: What's the Difference and Which to Use

    Picture of Richard Kahn Richard Kahn: August 27, 2025

    Digital Advertising & Marketing
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    3 min read

    ROAS vs ROI: Which Metric is More Important for Your Campaigns?

    Picture of Richard Kahn Richard Kahn: July 30, 2025

    Digital Advertising & Marketing
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    3 min read

    6 Key Website Metrics to Track for Better Marketing Insights

    Picture of Richard Kahn Richard Kahn: April 30, 2025

    Digital Advertising & Marketing
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    3 min read

    Ad Fraud Cost Advertisers $125 Billion in 2023

    Picture of Richard Kahn Richard Kahn: March 13, 2024

    Ad Fraud Digital Advertising & Marketing Wasted ad spend
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    4 min read

    Why Are Industry Standards Important for Stopping Ad Fraud?

    Picture of Richard Kahn Richard Kahn: February 14, 2024

    Digital Advertising & Marketing Brand Safety Click Fraud
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    5 min read

    5 Ad Fraud Threats That Will Kill Your Business in 2024

    Picture of Richard Kahn Richard Kahn: January 24, 2024

    Ad Fraud Digital Advertising & Marketing Lead Generation
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