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Bots

How To Stop Bot Traffic

on September 22, 2020 | By Anura PR Team
Businesses rely on website traffic to generate leads, encourage conversions, and maintain a strong brand. If your website is at risk of attacks from malicious bots, your entire business is at risk. While stopping bot traffic may seem like a daunting task, the solution can be surprisingly simple....
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Click Fraud

What Role Does Click Fraud Play in Affiliate Marketing?

on September 17, 2020 | By Richard Kahn
In the digital age, it has never been easier to make money online. Unfortunately, since criminals tend to go where there’s money to be made, a number of them have figured out how to game the system, so to speak, and steal big dollars out of advertisers’ pockets.
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Ad Fraud

How the Use of CAPTCHA Can Hurt User Experience

on September 10, 2020 | By Richard Kahn
CAPTCHAs help protect websites from bots—and only bots—making it harder for fraudsters to use this common method to attack your site.
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Ad Fraud

How Does Ad Fraud Affect Display?

on September 8, 2020 | By Richard Kahn
Global digital advertising fraud is expected to grow from $42 billion in 2019 to $100 billion in 2023, according to Juniper Research.  
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Anura_BLOG_Ad-Fraud-Detection-Techniques-Your-Organization-Must-Adopt

Ad Fraud

Ad Fraud Detection Techniques Your Organization Must Adopt

on September 3, 2020 | By Richard Kahn
Ad fraud is already a massive problem, and it’s only going to get worse. Case in point? Juniper Research predicts that the ad fraud problem will balloon into a staggering $100 billion problem by 2023, increasing 238 percent from the $42 billion fraudsters took in 2019.
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Anura_BLOG_Why-an-Ad-Fraud-Solution-is-Crucial-for-Your-Lead-Generation-Agency.jpg

Ad Fraud

Why an Ad Fraud Solution Is Crucial for Your Lead Generation Agency

on August 27, 2020 | By Richard Kahn
Lead generation agencies are always focused on growth and the quality of their leads. But when advertisers are willing to spend anywhere between $2 per lead to thousands of dollars per lead, depending on the industry, it comes as no surprise that more and more fraudsters are getting involved in the...
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Anura-BLOG-How-reCAPTCHA-v3-Differs-from-an-Ad-Fraud-Solution

Ad Fraud

How reCAPTCHA v3 Differs from an Ad Fraud Solution

on August 6, 2020 | By Richard Kahn
Ad fraud is a serious problem for advertisers, marketers, and e-commerce companies. In fact, a recent study from Juniper Research found that ad fraud cost companies $42 billion in 2019, a 21 percent uptick from the previous year. Making matters worse, the firm predicts that losses will balloon to...
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someone typing on keyboard

Ad Fraud

Fraud Detection: Online Survey Scams and How To Spot Them

on July 24, 2020 | By Richard Kahn
When you’re on the hunt to make money, it’s tempting to spend a few minutes filling out an online survey that promises you a sweet monetary reward. But before you click, are you sure that survey is legit? Fraudulent online surveys hurt not only consumers but brands, too. Here’s what you need to...
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