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Bots

Zombie Bots and Botnet Attacks 

on December 10, 2020 | By Richard Kahn
What Hackers are using to sink your ad campaigns, crash your websites, send you to the bottom of search engine results pages; and how to stop them.
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Captcha being typed in

Bots

CAPTCHA and reCAPTCHA: How Can You Bypass It?

on December 3, 2020 | By Richard Kahn
If you have spent any time on the internet in recent years, you’ve had to check a little box to tell the world, ‘I’m not a robot’. This little box was invariably accompanied by a small visual or audio test, called CAPTCHA. You have to pass the CAPTCHA test to prove you are ‘not a robot’ in order to...
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Ad Fraud

How Performance Marketers Can Stop The Effects of Affiliate Fraud

on November 24, 2020 | By Turner Kahn
For many big companies, affiliate marketing has been one of the most effective ways for them to generate sales. So successful has it been, that even smaller companies are starting to follow suit. However, as with any way to make money, there are those that try to use the system to their advantage....
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Affiliate Marketing

Affiliate Marketing Fraud Is Catastrophic to Your Campaigns

on November 19, 2020 | By Kyle Buzzard
Affiliate Marketing Fraud Damages Your Reputation, Inflates Your Advertising Costs and Generates Client Chargebacks. Global digital ad spend hit $333.25 billion in 2019, and it is only increasing. It does not matter how accurate your audience targeting is, or how well you focus your ads on the...
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people crammed into a room all on computers

Ad Fraud

Ad Fraud and the Rise of Click Farms

on November 5, 2020 | By Anura PR Team
How Click Farms are Stealing Your Advertising Budget Through Using Ad Fraud Techniques, and What You Can Do to Stop it Fake users, fake clicks, fake leads. This is what you get when you fall victim to one of a growing number of fraudulent visitors that are hijacking your advertising campaigns...
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fraudster wearing grey hoodie sitting on laptop filling out forms with stolen information

Ad Fraud

The Impact of Fraud Form Fills on Lead Generation

on October 29, 2020 | By Anura PR Team
Lead generation fraud is a big concern for all businesses that rely on digital marketing to meet specific goals. The goal of lead generation is for a prospective buyer to fill out a form and request more information. When a nefarious human or a bot fills out a form with information belonging to...
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Ad Fraud

Web Scraping and How it Affects Your Digital Marketing Campaigns

on October 22, 2020 | By Anura PR Team
You have done it. You have had your writers put together a series of killer blogs and articles that perfectly reach your target audience. You have made sure they are informative and unique, interesting while still helping to sell your product, perfect SEO, with the keywords you labored over for...
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Fraudulent malware warning on computer

Ad Fraud

Block Malicious Bots from Targeting Your Company

on October 1, 2020 | By Richard Kahn
Over the last few years, bots have entered the mainstream. In case you’re still new to the world of bots, here’s a brief primer: Very simply, bots—short for “robots”—are automated software programs designed to carry out specific tasks. At a high level, bots tackle repetitive tasks that folks would...
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Anura_BLOG_Ad-Stacking-Fraud-Is-Easy-To-Detect-If-You-Know-What-To-Look-For

Ad Fraud

Ad Stacking Fraud Is Easy To Detect, If You Know What To Look For

on September 24, 2020 | By Richard Kahn
Ad fraud is a growing problem, with fraudsters devising a seemingly never-ending number of methods designed to take money out of your pockets and hurt your campaigns. In fact, according to Juniper Research, the ad fraud problem is expected to reach $100 billion by 2023, more than doubling from the...
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