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ad fraud - real truth and four ways it's destroying brands

Ad Fraud

The Real Truth About Ad Fraud, And Four Ways It's Destroying Brands

on June 19, 2019 | By Richard Kahn
Ad fraud can derail a company’s digital campaigns before they even begin. As brands and companies take their products to market through a variety of channels, digital campaigns make up a greater percentage of the overall marketing efforts.
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cellphone being used as remote control for tv

Mobile

Hacked at Home: Why You Should Protect Your Smart IoT Devices

on March 25, 2019 | By Richard Kahn
Ad fraud protection for your refrigerator? It might not be as crazy as it sounds. But hackers don’t want access to your fridge; they want access to your home network. And the easiest way to get in is through an unsecured home device. 
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cellphone showing login page for instagram

Mobile

Instagram Hacked? Here's What You Need to Know

on March 5, 2019 | By Richard Kahn
Your Instagram got hacked. Now what?
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Ad Fraud

Ad Fraud 101

on February 28, 2019 | By Richard Kahn
Navigating ad fraud can be tricky and costly. In 2018, ad fraud cost advertisers an estimated $19 billion, and that number is anticipated to climb to $44 billion within the next three years. It’s critical for advertisers and publishers to know what is ad fraud, the signs of fraud, and how...
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computer network diagram

Ad Fraud

Why Blockchain Isn't the Solution to Ad Fraud

on February 26, 2019 | By Richard Kahn
Within the next three years, ad fraud is predicted to hit a yearly loss of $44 billion. A primary contributor to ad fraud’s ability to flourish is the murky, complex digital advertising ecosystem of agencies, platforms, and publishers. Navigating this network is cumbersome, making it easy for...
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cellphone held in hands

Mobile

Are You Being Ghosted by a Bot?

on February 6, 2019 | By Richard Kahn
Valentine's Day is quickly approaching, and if you’re scrambling to get a date you may find yourself scrolling through Match.com or swiping right on Tinder. Millions of people are doing the same thing, but are all these prospects real people?  
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Anura Press - Partnerize and Anura Integrate to Provide Traffic Fraud Protection

Press

Partnerize and Anura Integrate to Provide Traffic Fraud Protection

on February 5, 2019 | By Anura PR Team
  Brands using Partnerize know they’re advertising to real people, thanks to a completed integration with ad-fraud solution Anura.io, the companies announced today. Partnerize, the leading provider of partner marketing solutions for global brands, is making Anura.io available to all Partnerize...
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businessman typing on cellphone

Mobile

How Mobile Ad Fraudsters Are Targeting You

on February 1, 2019 | By Anura PR Team
Ad fraud is happening right in the palm of your hand, with 50-60% of ad fraud losses occurring in the mobile sphere.  
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computerized dna

Ad Fraud

The Dangers of DNA Hacking

on January 30, 2019 | By Richard Kahn
It’s eerie how real-life can mimic a page out of a fictional novel. Look around, and much of what you see mirrors Aldous Huxley’s Dystopian novel: Brave New World.  
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lock image superimposed on business man

Cybersecurity

Cybersecurity: the Ripple Effects of the Government Shutdown

on January 24, 2019 | By Richard Kahn
The government has been shut down for over a month, making it the longest government shutdown in history. The longer the government remains shutdown, it raises the question: how is it affecting our national cybersecurity? 
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