3 min read
Anura PR Team: May 15, 2024
It’s only been 6 months since the FCC dropped a bomb on the lead generation landscape. Since that time, the FCC's mandate for one-to-one consent marks a significant departure, requiring businesses to obtain explicit permission from consumers before...
3 min read
Anura PR Team: May 8, 2024
"Your Account has been suspended.“
3 min read
Anura PR Team: May 2, 2024
Ad fraud undermines the integrity of the entire digital advertising industry. Fraudsters employ a host of sophisticated tactics to siphon off billions in advertising dollars, creating an ongoing need for effective ad fraud detection solutions. While...
3 min read
Anura PR Team: April 24, 2024
The world of digital advertising is a minefield, and ad fraud is a relentless enemy out to sabotage your campaigns and siphon off hard-earned marketing dollars. At Anura, we understand this struggle intimately. The impetus for building Anura came...
4 min read
Anura PR Team: April 17, 2024
If you’re running digital ad campaigns, you have ad fraud. You know it. We know it. Everyone in the industry knows it.
4 min read
Anura PR Team: April 10, 2024
There’s so much for marketers to love about digital advertising. It reaches consumers online, where they spend more than six hours a day. It’s a flexible,...
4 min read
Richard Kahn: April 3, 2024
It’s no secret companies lose billions of dollars to ad fraud each year. That’s why many companies employ an ad fraud solution to avoid wasting ad dollars and improve campaign...
5 min read
Richard Kahn: March 27, 2024
Unless you’ve been living under a rock for the past year, you know that the Federal Communications Commission (FCC) is cracking down on the lead generation industry. The December ruling created extraordinary issues of concern for lead generators and...
4 min read
Anura PR Team: March 20, 2024
It takes a village to fight digital marketing fraud and ensure data integrity. Fraudsters are smart. They leverage technology to become even smarter and make a lot of money at digital...
3 min read
Richard Kahn: March 13, 2024
Have you ever watched a lottery drawing? Numbered balls bounce around until the randomly selected winning numbers roll down a tube. Your odds of winning are about one in 300 million, but when the jackpot grows, many...