<img height="1" width="1" style="display:none;" alt="" src="https://ct.pinterest.com/v3/?event=init&amp;tid=2612598452925&amp;noscript=1">
Skip to content
NEW ULTIMATE GUIDE TO AD FRAUD Get It Now
Have Questions? 888-337-0641

Bots

4 min read

Are Bots Illegal? Navigating Bot Usage in Digital Marketing

TL;DR: Bots are not inherently illegal; their legality depends on the purpose for which they are used. Misuse of bots in digital marketing, especially for fraudulent activities like ad fraud, is illegal and can severely impact campaign outcomes.

...

Read More

4 min read

What Is a Bot? Understanding the Basics of Bots

TL;DR:

  • Bots are automated software programs performing specific tasks online.
  • There are good bots (search engine bots, social media bots) and bad bots (click bots, scraper bots).
  • Knowing the difference between good and malicious bots helps...

Read More

3 min read

How to Identify Bot Traffic in Google Analytics

TL;DR:Google Analytics is crucial for tracking user behavior and traffic, but its effectiveness can be compromised by bot traffic. Using advanced solutions like Anura can provide better protection against complex bot activities.

  • Types of Bots:...

Read More

3 min read

Bot Farms: What They Are & How They're Used

TL;DR:Understanding and Combating Bot Farms.

  • Definition: A bot farm is a network of bots spread across multiple locations, used to mimic human online interactions.
  • Types: Includes click bots, bot form-fills, social media bots, and scraper bots.
  • ...

Read More

3 min read

How to Identify & Stop Instagram Spam Bots

TL;DR: Engagement is crucial for performance marketers, but Instagram bots inflate metrics, waste ad spend, and damage brand reputation. Learn how to identify and stop these bots to protect your campaigns.

Main Points:

  • Instagram Bot Accounts 101:...

Read More

2 min read

Falling for fakes; how social media bot fraud impacts your ad budget

You’ve placed a paid ad through Meta and are now anxiously awaiting the flood of engagement that is sure to come. Slowly, clicks or visits start to roll in, making you confident your ads are working. After all, the data doesn’t lie. Your CPC is low,...

Read More

3 min read

How to Stop Bots From Hurting Your Reputation and ROI

Even if you’re not a computer programmer or software engineer, you’ve probably heard of bots and know that the word is short for “robot,” even if you don’t quite understand exactly what they are or what they do. 

Read More

4 min read

Bad Bots are Winning: The High Stakes of Bots

If you’ve been keeping up with the Elon Musk Twitter saga, you might have recently read about his latest move in his self-proclaimed war on bots. He famously claimed he would beat the bots or die trying. He immediately followed with a promise to...

Read More

4 min read

Rewriting Taylor’s Lyrics “Bots Are Why We Can’t Have Nice Things”

When there are only 2.4 million winners—a.k.a., Taylor Swift’s Eras Tour ticket buyers—who actually got tickets after a grueling buying process, there's still nearly 10 million more fans not getting to see a show. The ticket buying process was a bit...

Read More