Bots (2)

3 min read

3 Steps to Prepare Your Online Fraud Defenses for 2023

Online ad fraud didn’t take a holiday, nor should your protection. As the start of a new year often coincides with goal setting and ambitious plans, prioritize protecting your online defense strategy. We won’t rehash it here, but we’ve already...

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5 min read

The Top 5 Biggest Ad Fraud Scams of 2022

Ad fraud is one of the biggest challenges faced by the digital advertising industry. It cost businesses an estimated $100 billion in 2022, representing only about 20% of the $500 billion in global ad spend. Unfortunately, these types of scams are...

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5 min read

Spot Social Media Bots: A Quick Guide

From October 31, 2021, to December 31, 2021,Tik Tok removednearly 441 million fake followers. Such a massive quantity indicates that social media numbers don't always tell the truth. 

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4 min read

Playing Hide-and-Seek: IP Masking, Proxies, and Anonymity

Let’s face it, most of the time craving anonymity in cyberspace is an indication of nefarious intent. We’ve discussed the impact ofIP Masking and the use of aResidential Proxy Server, and both are tools typically used to hide activity on a grand...

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4 min read

Rewriting Taylor’s Lyrics “Bots Are Why We Can’t Have Nice Things”

When there are only 2.4 million winners—a.k.a., Taylor Swift’s Eras Tour ticket buyers—who actually got tickets after a grueling buying process, there's still nearly 10 million more fans not getting to see a show. The ticket buying process was a bit...

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5 min read

How to Protect Yourself on Programmatic Mobile Ad Platforms

Programmatic mobile ad platforms are an incredibly pervasive tool for modern marketers. They allow companies to cost-effectively target specific groups of customers at scale. With programmatic ads, marketers can limit their audience to the most...

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4 min read

LinkedIn Bots: Can You Trust the Most Trusted Social Network?

Bots and social media seem to go hand-in-hand, and no one made this more public than Elon Musk when he declared war on bots as part of his plans for Twitter, then cited the excess of spam accounts as his primary reason for trying to get out of the...

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4 min read

Learn about TCPA Compliance, Consent, and Ad Fraud at Leadscon!

Next week, from Tuesday, October 25 to Wednesday, October 26, Anura is participating in Leadscon’s Consent Summit. As a sponsor to the event, we hope to help attendees not only make connections within the lead generation community, but to learn...

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4 min read

Here’s What You Missed about Ad Fraud at PACE ACX in Nashville!

PACE ACX 2022 is over, but it’s never too late to learn more about consumer consent, how to deal with ad fraud, and other important consumer engagement topics for contact/call centers. At the event, the Anura team was the top sponsor and we shared a...

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5 min read

How Can Social Media Bots Influence Public Opinion?

The “court of public opinion” isn’t just a popular colloquialism for how people perceive a given topic—it’s an existential threat to celebrities, businesses, and any individual who finds themselves thrust into the limelight for any reason. Part of...

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