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Anura PR Team: December 29, 2023
In the context of lead generation, "ping post" is a specific type of technology and process used for buying and selling leads in real-time. It is particularly common in industries like insurance, finance, and online marketing. The process involves...
2 min read
Anura PR Team: December 28, 2023
The Federal Communications Commission (FCC) has been continuously updating its regulations and guidelines concerning lead generation and consumer consent. These changes are significant for businesses and marketers who rely on telemarketing,...
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Anura PR Team: December 26, 2023
Fraudulent traffic can refer to any form of fake traffic generated to deceive. This could be for inflating advertising revenues, manipulating web metrics, or various other deceptive practices. Being able to identify fraudulent traffic is crucial for...
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Anura PR Team: December 23, 2023
The digital realm is a bustling ecosystem, with everyone from brands to visitors to, yes, even bots, jostling for attention. As a digital marketer, you've likely heard the term 'bot' tossed around more often than you can count. But, how many of us...
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Anura PR Team: December 22, 2023
In an increasingly digital world, the line between human and automated interactions online is blurring. For digital marketers, distinguishing between genuine visitors and bots has become essential, particularly in the fight against ad fraud. In this...
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Anura PR Team: December 19, 2023
In the ever-evolving digital landscape, one of the most insidious threats to the effectiveness of online marketing campaigns is the presence of spam bots. These automated programs can significantly disrupt the flow of genuine traffic, skewing data...
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Anura PR Team: December 19, 2023
In the digital marketing world, click fraud has emerged as a significant challenge, particularly in the realm of Google Ads. This deceptive practice not only drains advertising budgets but also skews campaign data, making it difficult for businesses...
2 min read
Anura PR Team: December 15, 2023
In the dynamic world of digital marketing, click fraud has emerged as a significant concern for advertisers and businesses alike. But is click fraud legal? This blog post delves into the legal aspects of click fraud, its impact on digital marketing...
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Anura PR Team: December 14, 2023
In the ever-evolving landscape of digital marketing, advertising fraud remains a significant challenge, costing businesses billions annually. This comprehensive guide aims to shed light on the nature of advertising fraud, its detrimental effects on...
2 min read
Anura PR Team: December 12, 2023
In the dynamic realm of digital marketing, Google Ads stands as a cornerstone for businesses seeking to enhance their online presence. However, as the digital landscape evolves, so do the challenges, one of which includes the potential sabotage of...