4 min read
Anura PR Team: October 29, 2020
Lead generation fraud is a big concern for all businesses that rely on digital marketing to meet specific goals. The goal of lead generation is for a prospective buyer to fill out a form and request more information. When a nefarious human or a bot...
4 min read
Anura PR Team: September 24, 2020
Ad fraud is a growing problem, with fraudsters devising a seemingly never-ending number of methods designed to take money out of your pockets and hurt your campaigns. In fact, according to Juniper Research, the ad fraud problem is expected to reach...
3 min read
Anura PR Team: September 22, 2020
Businesses rely on website traffic to generate leads, encourage conversions, and maintain a strong brand. If your website is at risk of attacks from malicious bots, your entire business is at risk.
While stopping bot traffic may seem like a daunting...
4 min read
Anura PR Team: September 17, 2020
In the digital age, it has never been easier to make money online. Unfortunately, since criminals tend to go where there’s money to be made, a number of them have figured out how to game the system, so to speak, and steal big dollars out of...
4 min read
Anura PR Team: July 28, 2020
You did it!
Your writers have crafted a series of killer blogs and articles that really resonate with your target audience. You made sure they are informative and unique, and they keep the reader's interest while still helping to sell your product....
3 min read
Anura PR Team: June 25, 2020
Privacy is a pretty big deal these days, especially when it comes to the internet and our online presence. And honestly, it should be, especially with social media usage at an all-time high and privacy issues making headlines every time Apple...
2 min read
Anura PR Team: June 11, 2020
Fraudsters aren’t picky when it comes to choosing their ad fraud victims. Big brands, small businesses, and affiliates are all ripe for picking. Affiliates, in particular, are vulnerable because they don’t think fraudsters would go after the little...
2 min read
Anura PR Team: April 14, 2020
What comes to mind when you think of a bot?
Do you picture a malicious scraper bot stealing content off a web page? Or perhaps a spybot, collecting your personal data without your permission? Maybe it's neither, and you think of two good friends...
2 min read
Anura PR Team: February 10, 2020
MIDDLETOWN, DELAWARE—January 31, 2020—Anura, a leading provider of ad fraud protection solutions, is excited to announce that it has been awarded the TAG Certified Against Fraud Seal by the Trustworthy Accountability Group (TAG). After achieving the...
4 min read
Anura PR Team: January 16, 2020
In today’s world, the term data-driven weaves itself into just about every conversation when it comes to business. As a result, business metrics have become more important than ever before. For advertisers, metrics have long been part of the game.