2 min read
Anura PR Team: April 14, 2020
What comes to mind when you think of a bot?
Do you picture a malicious scraper bot stealing content off a web page? Or perhaps a spybot, collecting your personal data without your permission? Maybe it's neither, and you think of two good friends...
2 min read
Anura PR Team: February 10, 2020
MIDDLETOWN, DELAWARE—January 31, 2020—Anura, a leading provider of ad fraud protection solutions, is excited to announce that it has been awarded the TAG Certified Against Fraud Seal by the Trustworthy Accountability Group (TAG). After achieving the...
3 min read
Anura PR Team: May 16, 2019
Despite Facebook’s attempts to monitor fraudulent activity, fraud on Facebook is rising. Out of 2.9 billion active Facebook users, an estimated 135 million are fake or duplicated user accounts. In the last quarter alone, approximately 1.7 billion...
3 min read
Anura PR Team: April 11, 2019
Lead generation is necessary to grow your business; however, producing an effective lead generation strategy is hard work, and it takes a lot of time and effort to grow organic traffic. A quick and easy way to boost traffic is to purchase a lead...
3 min read
Anura PR Team: March 25, 2019
Ad fraud protection for your refrigerator? It might not be as crazy as it sounds. But hackers don’t want access to your fridge; they want access to your home network. And the easiest way to get in is through an unsecured home device.
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1 min read
Anura PR Team: February 5, 2019
Brands using Partnerizeknow they’re advertising to real people, thanks to a completed integration with ad fraud solution Anura.io, the companies announced today. Partnerize, the leading provider of partner marketing solutions for global brands,...
2 min read
Anura PR Team: February 1, 2019
Ad fraud is happening right in the palm of your hand, with 50-60% of ad fraud losses occurring in the mobile sphere.
2 min read
Anura PR Team: January 2, 2019
Every new year presents an opportunity for a clean slate. But that doesn’t mean we’ve left the previous year’s problems behind. Ad fraud isn’t going anywhere. Staying one step ahead of fraudsters requires a proactive approach.
3 min read
Anura PR Team: December 19, 2018
Ad fraud is a persistent issue in the digital marketing world, and its costs are predicted to rise annually. According to recent reports, the cost of ad fraud is projected to reach $100 billion by 2025. Despite this, many performance-based marketers...
2 min read
Anura PR Team: December 4, 2018
Currently in the United States, Over-the-Top (OTT) viewing occurs on more than 2.4 billion devices and Connected TV (CTV) viewing, 168.1 million.¹ OTT in particular, is anticipated to see the largest increase in video ad spend within the next five...